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Beverly Hills Chamber of Commerce
  -  Business Features   -  Luxury Fertility & Surrogacy Concierge – IMA ART Fertility Beverly Hills

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First-of-its-kind luxury fertility concierge celebrated its one-year anniversary – after relocating from Hong Kong to Beverly Hills. A boutique fertility & surrogacy concierge with exclusive positioning, committed to providing exceptional interpersonal care to the affluent. 

A new paradigm in which luxury fertility is an experience. Because VIC’s – very important clients – have limited time to create their families, as they’re busy creating wealth. IMA ART Fertility is dedicated to helping busy high-net-worth & ultra-high-net-worth individuals on their private journey to parenthood. 

Speak to any parent and they will tell you that a child is the most precious thing on Earth. Perhaps that makes parenthood the ultimate luxury; but for the estimated 15% of couples who run into fertility problems, it’s a luxury that’s unobtainable without recourse to fertility or surrogacy solutions. In addition, in most international jurisdictions, building a family through assisted reproductive technology and surrogacy is not available to all.

Michelle Tang Maternity 0152 copy

Michelle Tang | CEO & Co-Founder

The world’s wealthiest are not immune from these family creation challenges, but until recently they lacked a luxury fertility and surrogacy firm with the fine touches and exemplary service suited to such high-end discerning clientele.

This is exactly the space that Beverly Hills-based IMA ART Fertility has chosen to occupy. From its iconic Beverly Hills location, Asian infused hospitality, fertility governance, transformative guest experiences and beautifully designed website, it’s clear this is a brand that exudes luxury. 

IMA ART is the world’s first Luxury Fertility Concierge — a unique combination of exquisitely curated fine dining options, the world’s leading hotel brands and beautiful travel experiences in Southern California, paired with its clients’ fertility treatments.. Unlike any other, the company takes care of every detail, providing VIC’s with an unforgettable journey to parenthood.

“Our business originally started in Hong Kong, but it’s no accident that we’ve chosen to set up in Beverly Hills. In this area, we have an amazing choice of five-star hotels, fine-dining, exclusive spas and all the trappings of pure luxury. Our clients may only spend around two weeks here with us, but we want to make that experience as easy and enjoyable as possible, so they are in the perfect frame of mind to undergo their fertility treatment,” shared Ron Sonnenberg, Co-Founder.

Since rebranding and relaunching in Beverly Hills, IMA ART Fertility became a proud member of the Beverly Hills Chamber of Commerce and has made significant strides in establishing a reputation in this more rarified marketplace.  

“We’ve also connected with lawyers and insurance advisers who have been in this field for 20 years and they’ve all told us nobody is serving this high net worth and ultra-high net worth demographic in the way IMA ART Fertility is. We are an international business and operating in the luxury sphere is anything but a 9-to-5 job. We have to make ourselves available to our clients when they want us to be available – it’s another element that sets us apart from other agencies operating in this space,” Ron added. 

“Our goal is to be recognized as the pre-eminent luxury fertility & surrogacy concierge. We want to be a brand that lasts and helps families create future generations. We provide an ultra-private atmosphere for our parents and exceptional interpersonal care. Nobody does what we do at the high level we do it” said  Michelle Tang, CEO and Co-Founder of IMA ART Fertility.

Michelle Tang Maternity 0152 copy

Michelle Tang | CEO & Co-Founder

About the Company: IMA ART is a discreet bespoke professional luxury fertility & surrogacy advisory service. Redefining transformative fertility and surrogacy services while introducing an exclusive suite of private solutions around Beverly Hills. Learn more about IMA ART Fertility, at