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'The Beverly Hills Chamber of Commerce has given me wonderful access to the City Leaders and I have the utmost respect for all the individuals involved at the city planning level.'
John Bendheim – President - Bendheim Enterprises, Inc. More
Public Relations is EVERYTHING “When business drops off, many entrepreneurs listen to their accountant’s advice and cut back on advertising and promotion. That’s the worst thing you can do. When times get tough your job is to promote more not less…My rich dad’s lesson was to never stop promoting: promote whether the economy is strong […]
Most of us associate the word currency with money. But informal non-monetary currencies are still flourishing. Exchanges of this kind have taken place for centuries. Probably most cultures across the globe incorporate favor exchange in their trading practices. Nowhere is this more useful than in the business world, where a favor from the right individual […]
While some argue that hiring a public relations team shouldn’t be at the top of a startup’s to-do list, these PR mavens say hiring such a team is more important than you think. Maybe you’re an entrepreneur who just secured your first significant round of funding. Or perhaps you’ve just leveraged your own savings to […]