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'The Beverly Hills Chamber of Commerce has given me wonderful access to the City Leaders and I have the utmost respect for all the individuals involved at the city planning level.'
John Bendheim – President - Bendheim Enterprises, Inc. More
These days, salespeople get asked to participate in numerous prospecting activities that include group networking events. Often times, it can be difficult to translate these types of events into actual dollars. Networking can be an effective way to capture business and increase your brand’s awareness and should be a part of any salesperson’s healthy behaviors. When […]
Bad reviews are the stuff of nightmares for business owners. Despite all the hard work you invest in ensuring an amazing experience for your customers and clients, a few of them will inevitably find something to complain about online. Sometimes they don’t like the price; sometimes they think that the receptionist is being rude; and […]
Did you know that over 80% of Beverly Hills businesses are small businesses? Small Business Saturday is a national campaign created by American Express in 2010. There is Cyber Monday and Black Friday – Small Business Saturday is a way to show support for our local small businesses during the holiday season. Why shop small? According to […]
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Most of us associate the word currency with money. But informal non-monetary currencies are still flourishing. Exchanges of this kind have taken place for centuries. Probably most cultures across the globe incorporate favor exchange in their trading practices. Nowhere is this more useful than in the business world, where a favor from the right individual […]
The transition from traditional advertising to digital is a more difficult one than some companies expected. While many see the opportunity to tap into the limitless audience and increased measurability of digital advertising, the major challenge is that most organizations are simply not set up in such a way as to make the most of […]
3 TIPS FOR INTERACTING WITH COMPETITORS ON SOCIAL MEDIA What do massive credit card debt, mystery fridge meat and your competitors have in common? None of these things will go away if you ignore them. Turning a blind eye to the actions of competing companies in your industry is a great way to get caught […]
Yelp can have a huge impact on local businesses, but research has shown that a staggering 87% of small businesses don’t maintain their Yelp page or manage their reputation across all review sites. Here are some tips for how to use Yelp more effectively and make your Yelp stand out among the competition. Claim your page. Start by […]
As with any other critical business activity, your Internet & Digital Marketing campaign must be monitored to ensure it’s working to full potential. Best performance outcomes and high returns on investment can only be achieved by taking stock and improving on what you’re already doing or are planning to do. The problem, however, is that […]